WTAJ reports that the Center County Chamber of Business and Industry has announced a partnership with an entity called Success with Honor to try and help PSU student athletes take advantage of the name, image and likeness format. The platform is designed to use PSU athletes as spokespersons for local businesses and organizations to promote their products, and pay the athletes for their influencer image. The partnership will use social media, and personal appearances by athletes for such endorsements. Success with Honor was created in march of this year by some penn state alumni.
